Browse by Journal

See full list of headings
Export as [feed] RSS 1.0 [feed] RSS 2.0
Group by: Authors/Editors | Item Type | No Grouping
Jump to: Article
Number of items: 2.


Brennan, Ross and Eagle, Lynne (2007) Beyond advertising: in-home promotion of fast food. Young consumers, 8 (4) . pp. 278-288. ISSN 1758-7212 [Article] (doi:10.1108/17473610710838635)

Dahl, Stephan, Eagle, Lynne and Carlos, Baez (2009) Analyzing advergames: active diversions or actually deception. An exploratory study of online advergames content. Young consumers, 10 (1) . pp. 46-59. ISSN 1758-7212 [Article] (doi:10.1108/17473610910940783)

This list was generated on Wed Dec 7 04:47:01 2022 GMT.