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Melewar, T. C. and Smith, Nichola (2003) The Internet revolution: some global marketing implications. Marketing Intelligence and Planning, 21 (6) . pp. 363-369. ISSN 0263-4503 [Article] (doi:10.1108/02634500310499220)
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Peng, Norman and Hackley, Chris (2007) Political marketing communications planning in the UK and Taiwan: comparative insights from leading practitioners. Marketing Intelligence and Planning, 25 (5) . pp. 483-489. ISSN 0263-4503 [Article] (doi:10.1108/02634500710774950)