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Sridevi, Periaswamy, Manoraj, Natrajan and Vedanthachari, Lakshmi Narasimhan ORCID logoORCID: https://orcid.org/0000-0001-8290-9936 (2022) Examining customer's intention to rely on online reviews. International Journal of Internet Marketing and Advertising, 16 (4) . pp. 369-393. ISSN 1477-5212 [Article] (doi:10.1504/IJIMA.2022.123163)

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