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J
Jin, Zhongqi 
ORCID: https://orcid.org/0000-0002-2881-2188, Chansarkar, Bal and Kondap, N. M.
(2006)
Brand origin in an emerging market: perceptions of Indian consumers.
Asia Pacific Journal of Marketing and Logistics, 18
(4)
.
pp. 283-302.
ISSN 1355-5855
[Article]
(doi:10.1108/13555850610703254)
S
Sun, Yang, Cai, Huifen (Helen) ORCID: https://orcid.org/0000-0002-5893-8291, Su, Rui ORCID: https://orcid.org/0000-0003-0963-6817 and Shen, Qianhui
(2019)
Advantage of low quality in short life cycle products.
Asia Pacific Journal of Marketing and Logistics, 32
(5)
.
pp. 1038-1054.
ISSN 1355-5855
[Article]
(doi:10.1108/APJML-03-2019-0148)
