Items where Author / Artist / Editor is "Siregar, Yuri Heikal"
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Chang, Shing-Wan ORCID: https://orcid.org/0000-0002-1587-9076 and Siregar, Yuri Heikal
(2015)
Experiencing brand on mobile augmented reality.
Rediscovering the Essentiality of Marketing. Developments in Marketing Science: Proceedings of the Academy of Marketing Science.
In: 2015 Academy of Marketing Science World Marketing Congress, 14-18 July 2015, Bari, Italy.
ISBN 9783319298764.
[Conference or Workshop Item]
(doi:10.1007/978-3-319-29877-1_43)