Items where Author / Artist / Editor is "Rudd, John"
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Article
Gupta, Suraksha, Gallear, David, Rudd, John and Foroudi, Pantea ORCID: https://orcid.org/0000-0003-4000-7023
(2020)
The impact of brand value on brand competitiveness.
Journal of Business Research, 112
.
pp. 210-222.
ISSN 0148-2963
[Article]
(doi:10.1016/j.jbusres.2020.02.033)