Items where Author / Artist / Editor is "Kumar, Vijaya"

Article

Shoaib, Muneeza, Kumar, Vijaya, Mashood, Neelofer and Sayani, Hameedah (2017) Sponsorship of case study competitions and impact on brand equity-an exploratory study in the UAE higher education sector. International Journal of Technology and Educational Marketing, 7 (2) . pp. 24-44. ISSN 2155-5605 [Article] (doi:10.4018/ijtem.2017070103)

Kumar, Vijaya, Satapathy, Subhadra and Sayani, Hameedah (2017) Analysis of financial strategies of 3PL companies in the GCC. International Journal of Corporate Finance and Accounting, 4 (1) . pp. 16-34. ISSN 2334-4636 [Article] (doi:10.4018/ijcfa.2017010102)