Items where Author / Artist / Editor is "Eagle, Lynne"

Article

Brennan, Ross, Eagle, Lynne, Ellis, Nick and Higgins, Matthew (2010) Of a complex sensitivity in marketing ethics education. Journal of Marketing Management, 26 (13) . pp. 1165-1180. ISSN 0267-257X [Article] (doi:10.1080/0267257X.2010.522196)

Brennan, Ross, Dahl, Stephan and Eagle, Lynne (2010) Persuading young consumers to make healthy nutritional decisions. Journal of marketing management, 26 (7) . pp. 635-655. ISSN 0267-257X [Article] (doi:10.1080/0267257X.2010.481177)

Brennan, Ross, Eagle, Lynne and Rice, David (2010) Medicalization and marketing. Journal of Macromarketing, 30 (1) . pp. 8-22. ISSN 0276-1467 [Article] (doi:10.1177/0276146709352221)

Dahl, Stephan, Eagle, Lynne and Carlos, Baez (2009) Analyzing advergames: active diversions or actually deception. An exploratory study of online advergames content. Young consumers, 10 (1) . pp. 46-59. ISSN 1758-7212 [Article] (doi:10.1108/17473610910940783)

Brennan, Ross, Czarnecka, Barbara, Dahl, Stephan, Mourouti, Olga and Eagle, Lynne (2008) Regulation of nutrition and health claims in advertising. Journal of advertising research, 48 (1) . pp. 57-69. ISSN 0021-8499 [Article]

Brennan, Ross and Eagle, Lynne (2007) Are students customers? TQM and marketing perspectives. Quality assurance in education, 15 (1) . pp. 44-60. ISSN 0968-4883 [Article] (doi:10.1108/09684880710723025)

Brennan, Ross and Eagle, Lynne (2007) Beyond advertising: in-home promotion of fast food. Young consumers, 8 (4) . pp. 278-288. ISSN 1758-7212 [Article] (doi:10.1108/17473610710838635)

Conference or Workshop Item

Ellis, Nick, Higgins, Matthew, Brennan, Ross and Eagle, Lynne (2010) Alterity & sensitivity in inter-organizational relations: contours of the tutor in marketing ethics education. In: IMP Group Annual Conference, 1-4 September 2010, Corvinus University, Budapest. . [Conference or Workshop Item]

Brennan, Ross, Eagle, Lynne, Ellis, Nick and Higgins, Matthew (2010) Alterity and sensitivity: contours of the tutor in marketing ethics education. In: Academy of Marketing annual conference: Transformational Marketing, 6th-9th July, 2010, Coventry University. . [Conference or Workshop Item]