Items where Author / Artist / Editor is "Czarnecka, Barbara"

Article

Evans, Jeff, Tsatsaroni, Anna and Czarnecka, Barbara (2014) Mathematical images in advertising: constructing difference and shaping identity, in global consumer culture. Educational Studies in Mathematics, 85 (1) . pp. 3-27. ISSN 0013-1954 [Article] (doi:10.1007/s10649-013-9496-0)

Czarnecka, Barbara and Evans, Jeff (2013) Wisdom appeals in UK financial services advertising. Journal of Promotion Management, 19 (4) . pp. 418-434. ISSN 1049-6491 [Article] (doi:10.1080/10496491.2013.817221)

Brennan, Ross, Czarnecka, Barbara, Dahl, Stephan, Mourouti, Olga and Eagle, Lynne (2008) Regulation of nutrition and health claims in advertising. Journal of advertising research, 48 (1) . pp. 57-69. ISSN 0021-8499 [Article]

Conference or Workshop Item

Evans, Jeff, Tsatsaroni, Anna and Czarnecka, Barbara (2009) Equations in a consumer culture: mathematical images in advertising. Tzekaki, Maianna, Kaldrimidou, Maria and Sakonidis, Haralambos, eds. Proceedings of the 33rd Conference of the International Group for the Psychology of Mathematics Education: In Search for Theories in Mathematics Education. In: 33rd Conference of the International Group for the Psychology of Mathematics Education: In Search for Theories in Mathematics Education, 19-24 Jul 2009, Thessaloniki, Greece. ISBN 9789602436523. [Conference or Workshop Item]

Czarnecka, Barbara and Brennan, Ross (2009) How well does GLOBE predict values in advertising? A content analysis of print advertising from the UK, Ireland, Poland amd Hungary. In: ICORIA '09: The 8th International Conference on Research in Advertising 2009, June 25.-27. 2009., University of Klagenfurt. . [Conference or Workshop Item]