Tradition, modernity and tourism in Swaziland

Harrison, David ORCID logoORCID: (2021) Tradition, modernity and tourism in Swaziland. In: Tourism, tradition and culture: a reflection on their role in development. CAB International, Wallingford, pp. 20-33. ISBN 9781789245899, e-ISBN 9781789245905, e-ISBN 9781789245912. [Book Section] (doi:10.1079/9781789245899.0020)


This chapter offers some observations which can make consideration of the social effects of tourism in Swaziland better informed. In particular, it focuses on the ambiguous status of 'tradition', which simultaneously legitimates the existing political structure and provides a crucial theme in selling the tourist industry, thus contributing to the process of 'modernity'.

Item Type: Book Section
Sustainable Development Goals:
Research Areas: A. > Business School > Marketing, Branding and Tourism
Item ID: 35714
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Depositing User: Jisc Publications Router
Date Deposited: 07 Sep 2022 08:42
Last Modified: 12 Sep 2022 11:39

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