A gender analysis of intercultural sensitivity among flight attendants
Vreckova, Albeta, Paris, Cody Morris 
ORCID: https://orcid.org/0000-0002-0339-2471 and Jeffrey, Heather ORCID: https://orcid.org/0000-0001-9097-6928
(2020)
A gender analysis of intercultural sensitivity among flight attendants.
e-Review of Tourism Research, 18
(3)
.
pp. 363-374.
ISSN 1941-5842
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Abstract
Due to the nature of gender as a social construct, it is commonly believed that women are more sensitive than men and are therefore more suited to certain employment positions, such as those customer facing roles in the hospitality industry. Little empirical evidence supports this idea, but this commonly held assumption may be part of the reason why flight attendants are predominantly women. To test intercultural sensitivity between women and men flight attendants, this paper explored intercultural sensitivity in a sample of 204 flight attendants in the Middle East. According to the results, women expressed more intercultural sensitivity in four out of five factors. These findings should help airlines design training for flight attendants, where they may have to undo gender.
| Item Type: | Article |
|---|---|
| Sustainable Development Goals: | |
| Theme: | |
| Additional Information: | Vol. 18 No. 3 (2020): Special Issue: ERPBSS 2020- Sustainability, Mobility, and Opportunity |
| Research Areas: | A. > Business School |
| Item ID: | 35695 |
| Notes on copyright: | "License
e-Review of Tourism Research (eRTR) is an international electronic bulletin for tourism research (ISSN:1941-5842). It comprises current tourism research articles, commentaries and reviews by industry professionals. The materials are provided for the personal noncommercial use of registered users of the eRTR, free to individuals and institutions. Copies of articles may be distributed for research or educational purpose, free of charge and without permission. However, commercial use of the eRTR or the articles contained herein is expressly prohibited without the written consent of the publisher. In consideration for publication of your work, if published on behalf of the eRTR, the author agrees to transfer the work to the eRTR, Department of Recreation, Park and Tourism Sciences, Texas A&M University, USA, including full and exclusive rights to publication in all media now known or later developed, including but not limited to electronic databases..." Published article is reproduced in this repository with permission. See also journal copyright policy at https://ertr.tamu.edu/paper-submission/copyright-policy/ |
| Useful Links: | |
| Depositing User: | Cody Paris |
| Date Deposited: | 01 Sep 2022 09:39 |
| Last Modified: | 13 Jan 2023 16:56 |
| URI: | https://eprints.mdx.ac.uk/id/eprint/35695 |
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