Perceptions of attractions, residents as “more knowledgeable others” and destination image: Evidence from two destinations

Stylidis, Dimitrios ORCID logoORCID: https://orcid.org/0000-0002-9488-3160, Woosnam, Kyle Maurice and Kim, Seongseop (Sam) ORCID logoORCID: https://orcid.org/0000-0002-9213-6540 (2022) Perceptions of attractions, residents as “more knowledgeable others” and destination image: Evidence from two destinations. International Journal of Tourism Research, 24 (3) . pp. 472-486. ISSN 1099-2340 [Article] (doi:10.1002/jtr.2515)

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Abstract

Abstract: Drawing on work on the “more knowledgeable other” (MKO) and the mere exposure theory (MET), this study envisaged that visitors' engagement and interaction with key informants, along with their perceptions of the attractions visited, affect their image of and satisfaction with the destination. Findings drawn from two studies indicate that interaction with MKOs and perceptions of attractions determine cognitive, affective, and conative image along with overall satisfaction. Events held in local attractions that promote visitors' interaction with MKOs are proposed for tourists to gain better insights to the place and its locals.

Item Type: Article
Keywords (uncontrolled): affective image, cognitive image, conative image, mere exposure theory, overall satisfaction, zone of proximal development
Research Areas: A. > Business School > Marketing, Branding and Tourism
Item ID: 34653
Notes on copyright: © 2022 The Authors. International Journal of Tourism Research published by John Wiley & Sons Ltd.
This is an open access article under the terms of the Creative Commons Attribution-NonCommercial License, which permits use, distribution and reproduction in any medium, provided the original work is properly cited and is not used for commercial purposes.
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Depositing User: Jisc Publications Router
Date Deposited: 04 Feb 2022 18:59
Last Modified: 08 Dec 2022 12:47
URI: https://eprints.mdx.ac.uk/id/eprint/34653

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