Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak

Pantano, Eleonora, Pizzi, Gabriele, Scarpi, Daniele and Dennis, Charles ORCID: https://orcid.org/0000-0001-8793-4823 (2020) Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak. Journal of Business Research, 116 . pp. 209-213. ISSN 0148-2963 [Article] (doi:10.1016/j.jbusres.2020.05.036)

PDF - Final accepted version (with author's formatting)
Restricted to Repository staff and depositor only until 21 November 2021.
Available under License Creative Commons Attribution-NonCommercial-NoDerivatives.
Download (422kB) |

Official URL: https://doi.org/10.1016/j.jbusres.2020.05.036

Abstract

The COVID-19 pandemic (that started in early 2020) is causing several disruptions in the short- and mid-term, to which businesses have to adapt. Some retailers have reacted to the emergency immediately, displaying a plethora of different intervention types. The authors aim to synthesize the challenges that retailers are facing during the COVID-19 emergency. We do this from the perspective of both consumers and managers, with the goal of providing guidelines on and examples of how retailers can handle this unprecedented situation.

Item Type:	Article
Additional Information:	Since January 2020 Elsevier has created a COVID-19 resource centre with free information in English and Mandarin on the novel coronavirus COVID19. The COVID-19 resource centre is hosted on Elsevier Connect, the company's public news and information website. Elsevier hereby grants permission to make all its COVID-19-related research that is available on the COVID-19 resource centre - including this research content - immediately available in PubMed Central and other publicly funded repositories, such as the WHO COVID database with rights for unrestricted research re-use and analyses in any form or by any means with acknowledgement of the original source. These permissions are granted for free by Elsevier for as long as the COVID-19 resource centre remains active. This paper is available in the Elsevier Public Health Emergency Collection: https://www.ncbi.nlm.nih.gov/pmc/about/covid-19/
Keywords (uncontrolled):	Retailing, consumer behaviour, COVID-19, emergency, pandemic, retail strategy
Research Areas:	A. > Business School > Marketing, Branding and Tourism
Item ID:	30378
Notes on copyright:	© 2020. This author's accepted manuscript version is made available under the CC-BY-NC-ND 4.0 license http://creativecommons.org/licenses/by-nc-nd/4.0/
Useful Links:	Publisher's T&Cs Publication Publication Publication https://www.elsevier.com/about/press-rel... https://www.ncbi.nlm.nih.gov/pmc/about/c... Middlesex University Expert Profile
Depositing User:	Charles Dennis
Date Deposited:	15 Jun 2020 09:17
Last Modified:	21 Jun 2020 22:57
URI:	https://eprints.mdx.ac.uk/id/eprint/30378

Actions (login required)

View Item

Altmetric

CORE (COnnecting REpositories)

Statistics

Full text downloads (NB count will be zero if no full text documents are attached to the record)

Downloads per month over the past year