Moving beyond the baseline: exploring the potential of experiments in language research

Fan, Shea X. and Harzing, Anne-Wil ORCID logoORCID: (2020) Moving beyond the baseline: exploring the potential of experiments in language research. In: Managing Multilingual Workplaces: Methodological, Empirical and Pedagogic Perspectives. Horn, Sierk, Lecomte, Philippe and Tietze, Susanne, eds. Routledge Studies in International Business and the World Economy . Routledge, pp. 9-28. ISBN 9781138364790, e-ISBN 9780429431128. [Book Section] (doi:10.4324/9780429431128-3)

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Over the last 10 years, the use of experimental methods has received an increasing level of attention in the field of Management and International Business. Editors of major journals have encouraged its use. However, experimental research is still under-represented in the field of International Management and is even rarer in language research. Having said this, the topic of language has been studied in Cross-cultural Psychology, Psycho-linguistics, International Marketing and Cognitive Science, where experiments are used frequently. The current experimental language research in International Management has been influenced by these disciplines.

The objective of this chapter is not to explain how to design experimental research per se. Readers can identify many books and articles that offer detailed explanations on how to conduct experimental research. Instead, we first review the present use of experimental design in language research and then provide some explanations as to why experiments are rarely used. Using this information as the baseline for the present application of experimental methods in language research, we then illustrate how this method can be applied more broadly to advance research in the field.

Item Type: Book Section
Research Areas: A. > Business School > International Management and Innovation > International and Cross-cultural Management group
Item ID: 27370
Notes on copyright: This is an Accepted Manuscript of a book chapter published by Routledge in Understanding multilingual workplaces: methodological, empirical and pedagogic perspectives on 04/08/2020, available online:
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Depositing User: Anne-Wil Harzing
Date Deposited: 16 Aug 2019 07:37
Last Modified: 29 Nov 2022 18:19

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