E-mail marketing at the crossroads: a stakeholder analysis of unsolicited commercial e-mail (spam)

Moustakas, Evangelos, Duquenoy, Penny and Ranganathan, C. (2006) E-mail marketing at the crossroads: a stakeholder analysis of unsolicited commercial e-mail (spam). Internet research, 16 (1) . pp. 38-52. ISSN 1066-2243 [Article]

Item Type: Article
Research Areas: A. > School of Science and Technology > Computer Science > Aspects of Law and Ethics Related to Technology group
A. > School of Science and Technology > Computer Science
A. > Business School > International Management and Innovation
A. > Business School > Marketing, Branding and Tourism
ISI Impact: 2
Item ID: 2068
Useful Links:
Depositing User: Repository team
Date Deposited: 27 Apr 2009 12:29
Last Modified: 13 Oct 2016 14:14
URI: https://eprints.mdx.ac.uk/id/eprint/2068

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