Tourism visioning: implementing a primary stakeholder approach
Paris, Cody Morris, Knopf, Richard C. and Andereck, Kathleen (2014) Tourism visioning: implementing a primary stakeholder approach. Tourism Review International, 17 (4) . pp. 267-282. ISSN 1544-2721 [Article] (doi:10.3727/154427214X13910101597201)
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Abstract
Following a discussion on the relationship between participatory planning, collaboration, and tourism visioning, this paper describes the development of a tourism specific visioning process. A case study of a facilitated tourism visioning process in the City of Surprise, Arizona, U.S.A. is presented. This case study provides an example of the potential power of the visioning process for a destination community developing a tourism vision to guide collaborative tourism planning. Insights from three stakeholder workshops are discussed in two contexts: (1) a long-term recommendations of what is needed for implementing a successful tourism visioning process and development of a community tourism plan, and (2) a manageable set of short-term “successes” that could be accomplished by stakeholders collaborating to establish a tourism vision.
Item Type: | Article |
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Research Areas: | A. > Business School > Marketing, Branding and Tourism |
Item ID: | 17491 |
Depositing User: | Cody Paris |
Date Deposited: | 08 Sep 2015 09:58 |
Last Modified: | 29 Nov 2022 23:45 |
URI: | https://eprints.mdx.ac.uk/id/eprint/17491 |
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