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C

Czarnecka, Barbara and Evans, Jeff (2013) Wisdom appeals in UK financial services advertising. Journal of Promotion Management, 19 (4). pp. 418-434. ISSN 1049-6491 (doi:10.1080/10496491.2013.817221)

M

Manyiwa, Simon (2018) Impact of dance in advertisements on emotional attachment towards the advertised brand: Self-congruence theory. Journal of Promotion Management . ISSN 1049-6491 (Accepted/In press)

This list was generated on Thu Nov 21 04:38:52 2019 GMT.