Items where Author / Artist / Editor is "Prince, Melvin"

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Number of items: 3.

Article

Prince, Melvin, Kwak, Lynn and Priporas, Constantinos-Vasilios (2019) The Diogenes Effect in retail buyer information processing. Journal of Retailing and Consumer Services, 49 . pp. 164-172. ISSN 0969-6989 (doi:10.1016/j.jretconser.2019.03.025)

Prince, Melvin and Priporas, Constantinos-Vasilios (2018) Using intuitive awakening for business students to enhance strategic thinking skills. Australasian Marketing Journal . ISSN 1441-3582 (Published online first) (doi:10.1016/j.ausmj.2018.05.001)

Book Section

Prince, Melvin and Priporas, Constantinos-Vasilios (2015) Continuities in marketing sensing. In: Market Sensing Today. Prince, Melvin and Priporas, Constantinos-Vasilios, eds. Business Experts Press, New York, pp. 1-18. 9781606499764.

This list was generated on Tue Oct 22 05:25:39 2019 BST.