Items where Author / Artist / Editor is "Melewar, T. C."

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Article

Hussain, Shahzeb, Melewar, T. C., Priporas, Constantinos-Vasilios and Foroudi, Pantea (2019) Examining the effects of celebrity trust on advertising credibility, brand credibility, and corporate credibility. Journal of Business Research . ISSN 0148-2963 (Accepted/In press)

Ageeva, Elena, Foroudi, Pantea, Melewar, T. C., Nguyen, Bang and Dennis, Charles (2019) A holistic framework of corporate website favourability. Corporate Reputation Review . ISSN 1363-3589 (Published online first) (doi:10.1057/s41299-019-00079-9)

Hallier Willi, Christine, Nguyen, Bang, Melewar, T. C., Gupta, Suraksha and Yu, Xiaoyu (2019) Localization of computer-mediated communication and corporate impression on online communities. Internet Research, 29 (4). pp. 940-969. ISSN 1066-2243 (doi:10.1108/intr-05-2016-0126)

Ageeva, Elena, Melewar, T. C., Foroudi, Pantea and Dennis, Charles (2019) Cues adopted by consumers in examining corporate website favorability: an empirical study of financial institutions in the UK and Russia. Journal of Business Research, 98 . pp. 15-32. ISSN 0148-2963 (doi:10.1016/j.jbusres.2018.12.079)

Al-hajla, Ali Homaid, Nguyen, Bang, Melewar, T. C., Jayawardhena, Chanaka, Ghazali, Ezlika and Mutum, Dilip S. (2019) Understanding new religion-compliant product adoption (NRCPA) in Islamic markets. Journal of Global Marketing . ISSN 0891-1762 (Published online first) (doi:10.1080/08911762.2018.1559907)

Ageeva, Elena, Melewar, T. C., Foroudi, Pantea and Dennis, Charles (2019) Evaluating the factors of corporate website favorability: a case of UK and Russia. Qualitative Market Research: An International Journal . ISSN 1352-2752 (Accepted/In press)

Nguyen, Bang, Melewar, T. C., Japtura, Arnold, Han, Sung Ho, Chen, Cheng-Hao Steve and Yu, Xiaoyu (2018) An investigation of the corporate identity construct in China: managerial evidence from the high technology industry. Journal of Marketing Communications, 24 (8). pp. 779-800. ISSN 1352-7266 (doi:10.1080/13527266.2016.1143382)

Ageeva, Elena, Melewar, T. C., Foroudi, Pantea, Dennis, Charles and Jin, Zhongqi (2018) Examining the influence of corporate website favorability on corporate image and corporate reputation: findings from fsQCA. Journal of Business Research, 89 . pp. 287-304. ISSN 0148-2963 (doi:10.1016/j.jbusres.2018.01.036)

Melewar, T. C., Foroudi, Pantea, Dinnie, Keith and Nguyen, Bang (2018) The role of corporate identity management in the higher education sector: an exploratory case study. Journal of Marketing Communications, 24 (4). pp. 337-359. ISSN 1352-7266 (doi:10.1080/13527266.2017.1414073)

Mohamad, Bahtiar, Nguyen, Bang, Melewar, T. C. and Gambetti, Rossella (2018) Antecedents and consequences of corporate communication management (CCM): an agenda for future research. The Bottom Line, 31 (1). pp. 56-75. ISSN 0888-045X (doi:10.1108/bl-09-2017-0028)

Foroudi, Pantea, Akarsu, Tuğra Nazlı, Ageeva, Elena, Foroudi, Mohammad M., Dennis, Charles and Melewar, T. C. (2018) PROMISING THE DREAM: changing destination image of London through the effect of website place. Journal of Business Research, 83 . pp. 97-10. ISSN 0148-2963 (doi:10.1016/j.jbusres.2017.10.003)

Melewar, T. C., Nguyen, Bang, Syed Alwi, Sharifah Faridah and Navare, Jyoti (2017) Guest editors' introduction: the state of the art on corporate reputation: a special section. International Studies of Management and Organization, 47 (3). pp. 217-219. ISSN 0020-8825 (doi:10.1080/00208825.2017.1318016)

Ali, Raza, Jin, Zhongqi, Wu, Kailin and Melewar, T. C. (2017) How does reputation win trust? A customer-based mediation analysis. International Studies of Management and Organization, 47 (3). pp. 220-239. ISSN 0020-8825 (doi:10.1080/00208825.2017.1318017)

Chen, Chen-Chu Matilda, Nguyen, Bang, Melewar, T. C. and Dennis, Charles (2017) Investigating the uses of corporate reputation and its effects on brand segmentation, brand differentiation and brand positioning: evidence from the Taiwanese pharmaceutical industry. International Studies of Management & Organization, 47 (3). pp. 240-257. ISSN 0020-8825 (doi:10.1080/00208825.2017.1318019)

Sujchaphong, Narissara, Nguyen, Bang and Melewar, T. C. (2017) Towards a branding oriented higher education sector: an overview of the four perspectives on university marketing studies. The Marketing Review, 17 (1). pp. 87-116. ISSN 1469-347X (doi:10.1362/146934717x14909733966128)

Foroudi, Pantea, Dinnie, Keith, Kitchen, Philip J., Melewar, T. C. and Foroudi, Mohammad M. (2017) IMC antecedents and the consequences of planned brand identity in higher education. European Journal of Marketing, 51 (3). pp. 528-550. ISSN 0309-0566 (doi:10.1108/EJM-08-2015-0527)

Melewar, T. C., Foroudi, Pantea, Gupta, Suraksha, Kitchen, Philip J. and Foroudi, Mohammad M. (2017) Integrating identity, strategy and communications for trust, loyalty and commitment. European Journal of Marketing, 51 (3). pp. 572-604. ISSN 0309-0566 (doi:10.1108/EJM-08-2015-0616)

Foroudi, Pantea, Melewar, T. C. and Gupta, Suraksha (2017) Corporate logo: history, definition, and components. International Studies of Management and Organization, 47 (2). pp. 176-196. ISSN 0020-8825 (doi:10.1080/00208825.2017.1256166)

Foroudi, Pantea, Jin, Zhongqi, Gupta, Suraksha, Melewar, T. C. and Foroudi, Mohammad M. (2016) Influence of innovation capability and customer experience on reputation and loyalty. Journal of Business Research, 69 (11). pp. 4882-4889. ISSN 0148-2963 (doi:10.1016/j.jbusres.2016.04.047)

Nguyen, Bang, Yu, Xiaoyu, Melewar, T. C. and Hemsley-Brown, Jane (2016) Brand ambidexterity and commitment in higher education: an exploratory study. Journal of Business Research, 69 (8). pp. 3105-3112. ISSN 0148-2963 (doi:10.1016/j.jbusres.2016.01.026)

Nguyen, Bang, Yu, Xiaoyu, Melewar, T. C. and Gupta, Suraksha (2016) Critical brand innovation factors (CBIF): understanding innovation and market performance in the Chinese high-tech service industry. Journal of Business Research, 69 (7). pp. 2471-2479. ISSN 0148-2963 (doi:10.1016/j.jbusres.2016.02.016)

Syed Alwi, Sharifah Faridah, Nguyen, Bang, Melewar, T. C., Loh, Yeat Hui and Liu, Martin (2016) Explicating industrial brand equity: integrating brand trust, brand performance and industrial brand image. Industrial Management & Data Systems, 116 (5). pp. 858-882. ISSN 0263-5577 (doi:10.1108/IMDS-09-2015-0364)

Chen, Chen-Chu Matilda, Nguyen, Bang and Melewar, T. C. (2016) An investigation of the uses of corporate reputation: a managerial perspective in the Taiwanese pharmaceutical industry. Qualitative Market Research: An International Journal, 19 (3). pp. 357-376. ISSN 1352-2752 (doi:10.1108/QMR-06-2015-0053)

Marcoz, Elena Maria, Melewar, T. C. and Dennis, Charles (2016) The value of region of origin, producer and protected designation of origin label for visitors and locals: the case of Fontina cheese in Italy. International Journal of Tourism Research, 18 . pp. 236-250. ISSN 1099-2340 (doi:10.1002/jtr.2000)

Che-Ha, Norbani, Nguyen, Bang, Yahya, Wan Kalthom, Melewar, T. C. and Chen, Yeo Pei (2016) Country branding emerging from citizens’ emotions and the perceptions of competitive advantage: the case of Malaysia. Journal of Vacation Marketing, 22 (1). pp. 13-28. ISSN 1356-7667 (doi:10.1177/1356766715586454)

Nguyen, Bang, Yu, Xiaoyu, Melewar, T. C. and Chen, Junsong (2015) Brand innovation and social media: knowledge acquisition from social media, market orientation, and the moderating role of social media strategic capability. Industrial Marketing Management, 51 . pp. 11-25. ISSN 0019-8501 (doi:10.1016/j.indmarman.2015.04.017)

Nguyen, Bang, Ekinci, Yuksel, Simkin, Lyndon and Melewar, T. C. (2015) The brand likeability scale: an exploratory study of likeability in firm-level brands. International Journal of Market Research, 57 (5). pp. 777-800. ISSN 1470-7853 (doi:10.2501/IJMR-2015-063)

Wu, Meng-Shan Sharon, Chaney, Isabella, Chen, Cheng-Hao Steven, Nguyen, Bang and Melewar, T. C. (2015) Luxury fashion brands: factors influencing young female consumers' luxury fashion purchasing in Taiwan. Qualitative Market Research: An International Journal, 18 (3). pp. 298-319. ISSN 1352-2752 (doi:10.1108/QMR-02-2014-0016)

Sujchaphong, Narissara, Nguyen, Bang and Melewar, T. C. (2015) Internal branding in universities and the lessons learnt from the past: the significance of employee brand support and transformational leadership. Journal of Marketing for Higher Education, 25 (2). pp. 204-237. ISSN 0884-1241 (doi:10.1080/08841241.2015.1040104)

Ali, Raza, Lynch, Richard, Melewar, T. C. and Jin, Zhongqi (2015) The moderating influences on the relationship of corporate reputation with its antecedents and consequences: a meta-analytic review. Journal of Business Research, 68 (5). pp. 1105-1117. ISSN 0148-2963 (doi:10.1016/j.jbusres.2014.10.013)

Nguyen, Bang, Choudhury, Musfiq Mannan and Melewar, T. C. (2015) An integrated model of firms' brand likeability: antecedents and consequences. Journal of Strategic Marketing, 23 (2). pp. 122-140. ISSN 0965-254X (doi:10.1080/0965254X.2014.914071)

Tran, Mai An, Nguyen, Bang, Melewar, T. C. and Bodoh, Jim (2015) Exploring the corporate image formation process. Qualitative Market Research: An International Journal, 18 (1). pp. 86-114. ISSN 1352-2752 (doi:10.1108/QMR-05-2014-0046)

Melewar, T. C. and Nguyen, Bang (2014) Five areas to advance branding theory and practice. Journal of Brand Management, 21 (9). pp. 758-769. ISSN 1350-231X (doi:10.1057/bm.2014.31)

Foroudi, Pantea, Melewar, T. C. and Gupta, Suraksha (2014) Linking corporate logo, corporate image, and reputation: an examination of consumer perceptions in the financial setting. Journal of Business Research, 67 (11). pp. 2269-2281. ISSN 0148-2963 (doi:10.1016/j.jbusres.2014.06.015)

Hallier Willi, Christine, Nguyen, Bang, Melewar, T. C. and Dennis, Charles (2014) Corporate impression formation in online communities: a qualitative study. Qualitative Market Research: An International Journal, 17 (4). pp. 410-440. ISSN 1352-2752 (doi:10.1108/QMR-07-2013-0049)

Muhamad, Rusnah, Melewar, T. C. and Alwi, Sharifah Faridah Syed (2012) Segmentation and brand positioning for Islamic financial services. European Journal of Marketing, 46 (7/8). pp. 900-921. ISSN 0309-0566 (doi:10.1108/03090561211230061)

Gupta, Suraksha, Navare, Jyoti and Melewar, T. C. (2011) Investigating the implications of business and culture on the behaviour of customers of international firms. Industrial Marketing Management, 40 (1). pp. 65-77. ISSN 0019-8501 (doi:10.1016/j.indmarman.2010.09.011)

Argyriou, Evmorfia and Melewar, T. C. (2011) Consumer attitudes revisited: a review of attitude theory in marketing research. International Journal of Management Reviews, 13 (4). pp. 431-451. ISSN 1460-8545 (doi:10.1111/j.1468-2370.2011.00299.x)

Srivoravilai, Nopporn, Melewar, T. C., Liu, Martin J. and Yannopoulou, Natalia (2011) Value marketing through corporate reputation: an empirical investigation of Thai hospitals. Journal of Marketing Management, 27 (3-4). pp. 243-268. ISSN 0267-257X (doi:10.1080/0267257X.2011.545676)

Bridges, Kieran, Melewar, T. C. and Otubanjo, B. Olutayo (2007) “Geiz-ist-geil” strategy: a three-company study. Management Decision, 45 (6). pp. 1023-1037. ISSN 0025-1747 (doi:10.1108/00251740710762071)

Balabanis, George, Mueller, Rene and Melewar, T. C. (2007) In-group and out-group orientations and their relation to formation of Country of Origin Image stereotypes. International Journal of Business and Globalisation, 1 (3). pp. 328-344. ISSN 1753-3627 (doi:10.1504/IJBG.2007.015052)

Karaosmanoglu, Elif and Melewar, T. C. (2006) Corporate communications, identity and image: a research agenda. Journal of Brand Management, 14 (1/2). pp. 196-206. ISSN 1350-231X (doi:10.1057/palgrave.bm.2550060)

Melewar, T. C., Badal, Edgar and Small, Joseann (2006) Danone branding strategy in China. Journal of Brand Management, 13 (6). pp. 407-417. ISSN 1350-231X

Melewar, T. C. and Karaosmanoglu, Elif (2006) Seven dimensions of corporate identity: a categorisation from the practitioners' perspectives. European Journal of Marketing, 40 (7/8). pp. 846-869. ISSN 0309-0566 (doi:10.1108/03090560610670025)

Pike, Warren and Melewar, T. C. (2006) The demise of independent wine production in France: a marketing challenge? International Journal of Wine Marketing, 18 (3). pp. 183-203. ISSN 0954-7541 (doi:10.1108/09547540610704756)

Argyriou, Evmorfia, Kitchen, Philip J. and Melewar, T. C. (2006) The relationship between corporate websites and brand equity: a conceptual framework and research agenda. International Journal of Market Research, 48 (5). pp. 575-599. ISSN 1470-7853

Melewar, T. C., Bassett, Kara and Simoes, Claudia (2006) The role of communication and visual identity in modern organisations. Corporate Communications: An International Journal, 11 (2). pp. 138-147. ISSN 1356-3289 (doi:10.1108/13563280610661679)

Melewar, T. C., Karaosmanoglu, Elif and Paterson, Douglas (2005) Corporate identity: concept, components and contribution. Journal of General Management, 31 (1). p. 59. ISSN 0306-3070

Argyriou, Evmorfia, Melewar, T. C. and Meadows, Maureen (2005) A relationship marketing perspective in electronic banking: evidence from Greece. Journal of Euromarketing, 15 (1). pp. 47-73. ISSN 1049-6483

Tucker, Laura and Melewar, T. C. (2005) Corporate reputation and crisis management: the threat and manageability of anti-corporatism. Corporate Reputation Review (7). pp. 377-387. ISSN 1363-3589 (doi:10.1057/palgrave.crr.1540233)

Melewar, T. C., Hussey, Gareth and Srivoravilai, Nopporn (2005) Corporate visual identity: the re-branding of France Télécom. Journal of Brand Management (12). pp. 379-394. ISSN 1350-231X (doi:10.1057/palgrave.bm.2540233)

Melewar, T. C. and Akel, Sibel (2005) The role of corporate identity in the higher education sector: a case study. Corporate Communications: An International Journal, 10 (1). pp. 41-57. ISSN 1356-3289 (doi:10.1108/13563280510578196)

Melewar, T. C. and Vemmervik, Claes (2004) International advertising strategy: a review, reassessment and recommendation. Management Decision, 42 (7). pp. 863-881. ISSN 0025-1747 (doi:10.1108/00251740410550934)

Rosmimah, Mohd Roslin and Melewar, T. C. (2004) Linking practices reflective of “Asian values” and relationship marketing in the grocery distribution channels in Malaysia. International Journal of Retail and Distribution Management, 32 (1). pp. 33-44. ISSN 0959-0552 (doi:10.1108/09590550410515533)

Melewar, T. C. and Sambrook, Lydia (2004) The importance of brand power: a review of the European car market. The European Business Journal, 16 (4). pp. 167-177. ISSN 0955-808X

Melewar, T. C., Meadows, Maureen, Zheng, Wenqiang and Rickards, Richard (2004) The influence of culture on brand building in the Chinese market: a brief insight. Journal of Brand Management (11). pp. 449-461. ISSN 1350-231X (doi:10.1057/palgrave.bm.2540190)

Crawford, Gerry and Melewar, T. C. (2003) The importance of impulse purchasing behaviour in the international airport environment. Journal of Consumer Behaviour- an International Research Review, 3 (1). pp. 85-98. ISSN 1472-0817 (doi:10.1002/cb.124)

Melewar, T. C. and Osborne, Luc (2003) Can Swiss multinational corporations be considered truly global firms? The European Business Journal, 15 (1). pp. 24-34. ISSN 0955-808X

Melewar, T. C. (2003) Determinants of the corporate identity construct: a review of the literature. Journal of Marketing Communications, 9 (4). pp. 195-220. ISSN 1352-7266 (doi:10.1080/1352726032000119161)

Melewar, T. C. and Walker, Christopher (2003) Global corporate brand building: guidelines and case studies. Journal of Brand Management (11). pp. 157-170. ISSN 1350-231X (doi:10.1057/palgrave.bm.2540163)

Melewar, T. C. and Smith, Nichola (2003) The Internet revolution: some global marketing implications. Marketing Intelligence and Planning, 21 (6). pp. 363-369. ISSN 0263-4503 (doi:10.1108/02634500310499220)

Melewar, T. C. and Mott, Andrea (2003) Is the French model of capitalism becoming more like the Anglo-Saxon model? Journal of General Management, 28 (4). p. 47. ISSN 0306-3070

Melewar, T. C. and Jenkins, Elizabeth (2002) Defining the corporate identity construct. Corporate Reputation Review, 5 (1). pp. 76-90. ISSN 1363-3589 (doi:10.1057/palgrave.crr.1540166)

Melewar, T. C. and Bains, Narinder (2002) Industry in transition: corporate identity on hold? International Journal of Bank Marketing, 20 (2). pp. 57-66. ISSN 0265-2323 (doi:10.1108/02652320210419661)

Melewar, T. C. and Navalekar, Abhijit (2002) Leveraging corporate identity in the digital age. Marketing Intelligence & Planning, 20 (2). pp. 96-103. ISSN 0263-4503 (doi:10.1108/02634500210418518)

Balabanis, George, Mueller, Rene and Melewar, T. C. (2002) The human values’ lenses of country of origin images. International Marketing Review, 19 (6). pp. 582-610. ISSN 0265-1335 (doi:10.1108/02651330210451935)

Melewar, T. C. and Stead, Caroline (2002) The impact of information technology on global marketing strategies. Journal of General Management, 27 (4). pp. 29-40. ISSN 0306-3070

Balabanis, George, Mueller, Rene and Melewar, T. C. (2002) The relationship between consumer ethnocentrism and human values. Journal of Global Marketing, 15 (3-4). pp. 7-37. ISSN 0891-1762 (doi:10.1300/J042v15n03_02)

Melewar, T. C. and Storrie, Tim (2001) Corporate identity in the service sector. Public Relations Quarterly, 46 (2). ISSN 0033-3700

Melewar, T. C., Hunt, Carol and Bridgewater, Susan (2001) Business-to-business relationship marketing: an internet and international perspective. The Marketing Review, 2 (2). pp. 169-185. ISSN 1469-347X (doi:10.1362/1469347012569832)

Melewar, T. C., Saunders, John and Balmer, John M. T. (2001) Cause, effect and benefits of a standardised corporate visual identity system of UK companies operating in Malaysia. European Journal of Marketing, 35 (3/4). pp. 414-427. ISSN 0309-0566 (doi:10.1108/03090560110694772)

Melewar, T. C. (2001) Measuring visual identity: a multi-construct study. Corporate Communications: An International Journal, 6 (1). pp. 36-42. ISSN 1356-3289 (doi:10.1108/13563280110381206)

Roslin, Rosmimah Mohd and Melewar, T. C. (2001) Supplier-retailer relationships in grocery distribution in Malaysia: indications of dominance, conflict, and cooperation. Journal of Asia-Pacific Business, 3 (2). pp. 5-36. ISSN 1059-9231 (doi:10.1300/J098v03n02_02)

Fletcher, Richard and Melewar, T. C. (2001) The complexities of communicating to customers in emerging markets. Journal of Communication Management, 6 (1). pp. 9-23. ISSN 1363-254X (doi:10.1108/13632540210806900)

Melewar, T. C. and Wooldridge, Adrian R. (2001) The dynamics of corporate identity: a review of a process model. Journal of Communication Management, 5 (4). pp. 327-340. ISSN 1363-254X (doi:10.1108/13632540110806866)

Balabanis, George, Diamantopoulos, Adamantios, Mueller, Rene Dentiste and Melewar, T. C. (2001) The impact of nationalism, patriotism and internationalism on consumer ethnocentric tendencies. Journal of International Business Studies (32). pp. 157-175. ISSN 0047-2506 (doi:10.1057/palgrave.jibs.8490943)

Roslin, Rosmimah Mohd and Melewar, T. C. (2000) Discovering relational bonds in channel relationships: a case study of Malaysia. Journal of Global Marketing, 14 (3). pp. 49-76. ISSN 0891-1762 (doi:10.1300/J042v14n03_04)

Melewar, T. C. and Saunders, John (2000) Global corporate visual identity systems: using an extended marketing mix. European Journal of Marketing, 34 (5/6). pp. 538-550. ISSN 0309-0566 (doi:10.1108/03090560010321910)

Balabanis, George, Turnbull, Sarah and Melewar, T. C. (2000) International advertising strategies of multinational enterprises in the Middle East. International Journal of Advertising, 19 (4). ISSN 0265-0487

Melewar, T. C. and Harrold, John (2000) The role of corporate identity in merger and acquisition activity. Journal of General Management, 26 (2). pp. 17-31. ISSN 0306-3070

Melewar, T. C., Saunders, J and Balmer, J. M. T. (2000) The saliency of Olins' visual identity structure in relation to UK companies operating in Malaysia. Corporate Reputation Review, 3 (3). pp. 194-200. ISSN 1363-3589 (doi:10.1057/palgrave.crr.1540114)

Melewar, T. C. and Saunders, John (1999) International corporate visual identity: standardization or localization? Journal of International Business Studies (30). pp. 583-598. ISSN 0047-2506 (doi:10.1057/palgrave.jibs.8490084)

Melewar, T. C. and Saunders, John (1998) Global corporate visual identity system: standardisation, control and benefits. International Marketing Review, 15 (4). pp. 291-308. ISSN 0265-1335 (doi:10.1108/02651339810227560)

Book Section

Ageeva, Elena and Foroudi, Pantea (2019) Examining the destination website: a case of Visit Tatarstan. In: Place Branding: Connecting Tourist Experiences to Places. Foroudi, Pantea, Mauri, Chiara, Dennis, Charles and Melewar, T. C., eds. Routledge. ISBN 9781472455925. (Accepted/In press)

Akarsu, Tuğra Nazlı, Foroudi, Pantea and Melewar, T. C. (2019) Rethinking the nexus of TV series/movies and destination image: changing perceptions through sensorial cues and authentic identity of a city. In: Place Branding: Connecting Tourist Experiences to Places. Foroudi, Pantea, Mauri, Chaira, Dennis, Charles and Melewar, T. C., eds. Routledge. ISBN 9781472455925. (Accepted/In press)

Foroudi, Pantea, Imani, Saheb, Foroudi, Mohammad M. and Espinal, Magdiel (2019) Towards the development of community commitment based on musical events in the Dominican Republic. In: Place Branding: Connecting Tourist Experiences to Places. Foroudi, Pantea, Mauri, Chiara, Dennis, Charles and Melewar, T. C., eds. Routledge. ISBN 9781472455925. (Accepted/In press)

Foroudi, Pantea, Marvi, Reza and Nazarian, Alireza (2019) WHISPERING EXPERIENCE: configuring the symmetrical and asymmetrical paths to travelers' satisfaction and passion. In: Place Branding: Connecting Tourist Experiences to Places. Foroudi, Pantea, Mauri, Chiara, Dennis, Charles and Melewar, T. C., eds. Routledge. ISBN 9781472455925.

Foroudi, Pantea, Kayhan, Tajeddini and Marvi, Reza (2019) A land for all season: the effect of travelers' orientation on awareness, satisfaction, place image, and travelers' loyalty. In: Place Branding: Connecting Tourist Experiences to Places. Foroudi, Pantea, Mauri, Chiara, Dennis, Charles and Melewar, T. C., eds. Routledge. ISBN 9781472455925. (Accepted/In press)

Book

Melewar, T. C., Nguyen, Bang, Alwi, Sharifah Faridah Syed and Navare, Jyoti, eds. (2017) Corporate Reputation [Special Issue of International Studies of Management & Organization]. Taylor and Francis Group. .

This list was generated on Fri Nov 15 05:20:58 2019 GMT.