Patient satisfaction measurement for in-hospital services: a pilot study in Greece
Priporas, Constantinos-Vasilios and Laspa, Christina and Kamenidou, Irene (2008) Patient satisfaction measurement for in-hospital services: a pilot study in Greece. Journal of Medical Marketing, 8 (4). pp. 325-340. ISSN 1745-7904
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Official URL: http://dx.doi.org/10.1057/jmm.2008.21
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The paper aims to assess the quality of Greek hospitals by focusing on patients' perceptions. Hospitals' performance was measured using the patient satisfaction survey approach. A structured questionnaire was used and seven hospitals were included in the study. In total, 225 patients were asked to report their judgments on their experience of service quality. Results illustrated that educational status, the type of insurance patients had and the emergent admission significantly affect perceptions of satisfaction. Moreover, males and young people tended to rate satisfaction a little higher than females and older people.
|Research Areas:||A. Middlesex University Schools and Centres > Business School > Marketing, Branding and Tourism|
A. Middlesex University Schools and Centres > Business School > International Management and Innovation
A. Middlesex University Schools and Centres > Business School > Strategic Marketing, Consumer Behaviour and Branding/Identity group
|Deposited On:||15 Oct 2012 07:44|
|Last Modified:||19 Feb 2015 14:43|
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