Hotel yield management and its impact on customer relationships.

Wang, Xuan Lorna (2002) Hotel yield management and its impact on customer relationships. In: The 8th Asia Pacific Tourism Association Annual Conference, 10th - 13th, July 2002, Dalian, China.

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Item Type: Conference or Workshop Item (Paper)
Research Areas: A. > Business School > Marketing, Branding and Tourism
A. > Business School > Leadership, Work and Organisations
Item ID: 5559
Depositing User: Lorna Wang
Date Deposited: 17 May 2010 11:26
Last Modified: 06 Oct 2015 14:37
URI: http://eprints.mdx.ac.uk/id/eprint/5559

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