The creative industries and degree apprenticeships: the benefits and challenges of adoption for small and micro businesses

Riley, Tim ORCID: https://orcid.org/0000-0002-8783-722X (2020) The creative industries and degree apprenticeships: the benefits and challenges of adoption for small and micro businesses. Higher Education, Skills and Work-based Learning . ISSN 2042-3896 (Published online first) (doi:10.1108/HESWBL-03-2020-0043)

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Abstract

Purpose – The purpose of this paper is to identify the needs and receptiveness of the creative industry sectors, in particular small and micro businesses, in respect of the adoption and development of degree apprenticeships. In addition, the paper aims to identify employers’ barriers to entry into such programmes.

Design/methodology/approach – Due to the lack of knowledge of degree apprenticeships, an ‘explain and respond’ method was adopted, where a comprehensive explanation of degree apprenticeships and the process for delivery was given to respondents. This enabled them to ask questions and give informed and knowledgeable response to interview questions.

Findings – Participants in this research were generally positive about the integration and adoption of degree apprenticeships into their businesses. However, they suggest that the rigid procedure set by the Institute for Apprenticeships makes embarking on the process of developing standards and adopting degree apprenticeships difficult, time-consuming and impracticable for businesses of their size and in these sectors. This has implications for addressing skills shortages and diversity that stands to endanger the continued success of the creative industries.

Originality/value – Little research has been conducted into the viability of degree apprenticeships for creative industries, particularly non-levy paying small and micro businesses.

Item Type: Article
Keywords (uncontrolled): Degree apprenticeships, Creative industries, Small and micro businesses
Research Areas: A. > School of Media and Performing Arts > Media
Item ID: 30291
Notes on copyright: This is the accepted version of the manuscript "The creative industries and degree apprenticeships: the benefits and challenges of adoption for small and micro businesses", published in the journal "Higher Education, Skills and Work-based Learning" available via the journal site at: https://doi.org/10.1108/HESWBL-03-2020-0043
This article is © Emerald Publishing Limited and permission has been granted for this version to appear here. Emerald does not grant permission for this article to be further copied/distributed or hosted elsewhere without the express permission from Emerald Group Publishing Limited.
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Depositing User: Tim Riley
Date Deposited: 03 Jun 2020 09:54
Last Modified: 18 Jun 2020 12:42
URI: https://eprints.mdx.ac.uk/id/eprint/30291

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