Guest editors' introduction: smart interaction with consumers: from co-creation to smart partnership

Pantano, Eleonora, Priporas, Constantinos-Vasilios and Baier, Daniel (2017) Guest editors' introduction: smart interaction with consumers: from co-creation to smart partnership. International Journal of Electronic Commerce, 21 (4) . pp. 449-453. ISSN 1086-4415 (doi:10.1080/10864415.2016.1355636)

Item Type: Article
Research Areas: A. > Business School
Item ID: 23140
Useful Links:
Depositing User: Jennifer Basford
Date Deposited: 08 Dec 2017 12:30
Last Modified: 17 Apr 2019 12:15
URI: https://eprints.mdx.ac.uk/id/eprint/23140

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