Regulation of nutrition and health claims in advertising.
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Brennan, Ross and Czarnecka, Barbara and Dahl, Stephan and Mourouti, Olga and Eagle, Lynne (2008) Regulation of nutrition and health claims in advertising. Journal of advertising research, 48 (1). pp. 57-69. ISSN 0021-8499
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| Item Type: | Article |
|---|---|
| Research Areas: | A. Middlesex University Schools and Centres > Business School > International Management and Innovation A. Middlesex University Schools and Centres > Business School > International Management and Innovation > Strategic Marketing, Consumer Behaviour and Branding/Identity group |
| Citations on ISI Web of Science: | 3 |
| ID Code: | 1664 |
| Useful Links: | |
| Deposited On: | 23 Mar 2009 15:14 |
| Last Modified: | 06 Nov 2014 13:02 |
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