The moderating influences on the relationship of corporate reputation with its antecedents and consequences: a meta-analytic review

Ali, Raza and Lynch, Richard and Melewar, T. C. and Jin, Zhongqi (2014) The moderating influences on the relationship of corporate reputation with its antecedents and consequences: a meta-analytic review. Journal of Business Research . ISSN 0148-2963

[img]
Preview
PDF - UNSPECIFIED
Available under License Creative Commons Attribution International.

Download (492kB) | Preview

Abstract

Through a meta-analytical approach, we test the antecedents and consequences of corporate reputation, examining specifically the moderating roles of three study variables: country of study, stakeholder group, and reputational measure. The study presents a comprehensive overviewof threemoderating factors for the relationship of corporate reputation with its antecedents and consequences in the literature from 101 quantitative studies. Our findings suggest that practitioners need to exercise considerable caution when developing and managing the reputation of their organizations through the use of research evidence from various countries, with different stakeholder groups and when employing diverse reputational measures.

Item Type: Article
Additional Information: Available online 20 November 2014
Research Areas: A. > Business School > Marketing, Branding and Tourism
A. > Business School > Strategic Marketing, Consumer Behaviour and Branding/Identity group
Item ID: 13996
Notes on copyright: © 2014 The Authors. Published by Elsevier Inc. This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/).
Useful Links:
Depositing User: Zhongqi Jin
Date Deposited: 12 Dec 2014 11:20
Last Modified: 08 Sep 2018 17:17
URI: http://eprints.mdx.ac.uk/id/eprint/13996

Actions (login required)

Edit Item Edit Item

Full text downloads (NB count will be zero if no full text documents are attached to the record)

Downloads per month over the past year