Towards a process theory of IT fashion entrepreneurship

Akhlaghpour, Saeed and Lapointe, Liette (2010) Towards a process theory of IT fashion entrepreneurship. In: Administrative Sciences Association of Canada (ASAC) Conference, May 2010, Regina, SK, Canada.

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Abstract

This theory-generative research synthesis builds on IT innovation, management fashion, and social movement literatures, and puts forward a process model of IT fashion entrepreneurship. The model explains how IT fashion-setters seize IT and institutional opportunities for creating a new IT fashion frame. This frame would in turn inspire and legitimate further adoption of the IT fashion. The paper seeks to shed light on an important, yet under-studied, mechanism of IT innovation diffusion, i.e. theorization. The proposed model paves the path towards departure from the dominant paradigm in IT diffusion research.

Item Type: Conference or Workshop Item (Paper)
Research Areas: A. > Business School > International Management and Innovation
Item ID: 12061
Depositing User: Saeed Akhlaghpour
Date Deposited: 07 Oct 2013 07:41
Last Modified: 13 Oct 2016 14:28
URI: https://eprints.mdx.ac.uk/id/eprint/12061

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