Strategic complexity and global expansion: an empirical study of newcomer multinational corporations from small economies

Oladottir, Asta Dis and Hobdari, Bersant and Papanastassiou, Marina and Pearce, Robert and Sinani, Evis (2012) Strategic complexity and global expansion: an empirical study of newcomer multinational corporations from small economies. Journal of World Business, 47 (4). pp. 686-695. ISSN 1090-9516

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Abstract

The purpose of this paper is to analyse the determinants of global expansion strategies of newcomer Multinational Corporations (MNCs) by focusing on Iceland, Israel and Ireland. We argue that newcomer MNCs from small open economies pursue complex global expansion strategies (CGES). We distinguish four different types of global expansion strategies, namely, horizontal, vertical, lateral integration, and risk diversification. Building upon the traditions of Caves and Dunning and applying a multinomial logistic approach, we model CGES as a function of firm and country specific factors. The empirical evidence suggests that newcomer MNCs move away from simplistic dualities in the formulation of their strategic choices towards more complex options as a means of maintaining and enhancing their global competitiveness.

Item Type: Article
Additional Information: Journal of World Business was formerly known as The Columbia Journal of World Business.
Keywords (uncontrolled): MNCs; Complex global expansion strategies; Iceland; Ireland; Israel
Research Areas: A. > Business School > International Management and Innovation > International Business group
A. > Business School > International Management and Innovation
Item ID: 10885
Useful Links:
Depositing User: Marina Papanastasiou
Date Deposited: 26 Jun 2013 11:14
Last Modified: 13 Oct 2016 14:27
URI: http://eprints.mdx.ac.uk/id/eprint/10885

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